History

Breast Cancer Can Stick It! History:

2025
  • Formed Nashville Drummathon Committee
  • Founder's bus debuts donor-supplied Breast Cancer Can Stick It! wrap
  • Drummathon raises over $70,000
  • Awarded $10,000 as the beneficiary of the Dallas Stars Foundation 50/50 raffle
  • Expanded The Beat Broadcast from Facebook to now simultaneously broadcast to TikTok, Instagram, YouTube, LinkedIn
  • Released The Beat Broadcast on Apple Podcasts and Spotify
  • Unveiled "Rock Candy" as the new name of The Official Breast Cancer Can Stick It! Band
  • Moved Drummathon from Grandscape to Lexus Box Garden at Legacy Hall, Plano, TX
  • Started The Band of Survivors, featuring breast cancer survivor musicians
  • Hired a Producer for The Beat Broadcast
2024
  • April releases book "Breast Cancer Can Stick It! A story of hope, fueled by rock and roll."
  • Created the Women in Music Committee
  • Inaugural Beats & Eats, celebrating women in music
  • Announced working on Drummathon in Nashville in 2026
  • Expansion into Nashville market through speaking engagement, podcast, TV and print
  • Held Drummathon X - our 10th Annual Drummathon
2023
  • Celebrated our 10th Anniversary
  • Hired a Volunteer Coordinator
  • Expanded from 1 board and 3 committees to 2 boards and 9 committees
  • Recognized by BeyGOOD Foundation (founded by Beyoncé)
  • April performs with Timberview High School Percussion Ensemble, Mansfield, TX
  • Featured at Haggard Middle School Career Day, Plano, TX
  • Beneficiary of the Wakeland High School Cheer Pink Out Fundraiser, Frisco, TX
2022
  • Partnered with Rock and Roll Fantasy Camp as drummer to represent Breast Cancer Can Stick It! at camp, Hollywood, CA
  • Inaugural booth at Music City Drum Show in Nashville, TN
  • Drummathon surpasses $60,000 for the first time ever
  • Breast Cancer Can Stick It! Band performs at 97.1 The Eagle's BFD Concert on side stage at Dos Equis Pavilion, Dallas, TX
  • Partnership with The Yard, McKinney, TX
2021
  • Partnership with Kendra Scott
  • Partnership with Purdy Group Toyota
  • NBC 5 Vision in Vouge interview
  • Partnership with Spec's Wines, Spirits & Finer Foods
  • Partnership with Scheel's
2020
  • Founder's scarred chest video goes viral on TikTok reaching over 11M in 24 hours
  • "The Beat Broadcast" live show begins, featuring survivors & celebrity musicians
  • Re-Imagined Drummathon as a virtual event during COVID, raising over $50,000
  • Featured in Ford Commercial
  • Founder featured nationally on chip bags for Smile with Lay's Campaign
2019
  • Interviewed on Mark Davis Show on 660 AM The Answer, Dallas, TX
  • Beneficiary of the Centennial High School Pink Out
  • Interviewed on Texas Homegrown Music w/Maylee Thomas on 97.5 KLAK, Dallas, TX
2018
  • Drummathon Raises Over $50,000
  • April interviewed by Eddie Trunk on Sirius XM
  • Buddy Blaze event featuring Last in Line
  • Partnership with the Cleburne Railroaders
  • Beginning of annual Blue Goose Cantina partnership for pink margaritas
  • Breast Cancer Can Stick It! Band performs at House of Blues Dallas
  • Featured on CBS DFW, Dallas, TX - One for Texas: April Samuels
2017
  • Dahlia's Financial Assistance Fund is born, starting with $10,000 donation
  • Partnered with Dallas Stars Foundation 50/50 Raffle
  • Partnership with Trinity River Distillery for their pink label Silver Star Vodka
  • Partnership with Orangetheory Fitness
  • April & Michelle Graves interviewed on iHeartMedia, Dallas, TX
2016
  • Funding mammograms begins - $2,500
  • Breast Cancer Can Stick It! Band first performance
  • Featured on Womanars
  • Beneficiary of Rich Redmond's (Jason Aldean) Drummer's Weekend
  • First appearance a 97.1 The Eagle's BFD event with ads running on Jumbotron
  • Partnership with Twisted Root Burger Company for the "Boobie Burger"
  • Beneficiary of the Lovejoy High School Pink Out
2015
  • Inaugural Drummathon Raises $13,000
  • The Breast Cancer Can Stick It! Band is created
  • April featured in Stripped for Cancer
  • April performs with Lewisville High School Percussion Ensemble representing the organization
  • Begin live broadcasts on new platform, Periscope
  • April featured in Beyond the Paint
  • Featured in the Dallas Morning News
2014
  • Funding Research & Trials begins with $10,000 Donation
  • Celebrities Bret Michaels (Poison) and Joe Elliot (Def Leppard) don our shirt in high profile appearances
  • Inaugural TNBC Day Broadcast
  • Featured in 14 local publications through Star Media
  • Texas Harley Davidson Beford Motorcyle Rally
  • Partnership with the Fort Worth Cats
  • Cover story on the Allen Image
  • Featured on WVLA NBC 33, Baton Rouge, LA
2013
  • Breast Cancer Can Stick It! becomes an official 501(c)(3)
  • Partnership with Brighton Collectibles "Power of Pink"
  • First event featuring celebrity drummers
  • Rikki Rockett of Poison donates black and pink Rockett Custom Drum Works drum set
  • Began attending the National Association of Music Merchants (NAMM) Show in Anaheim, CA
  • April interviewed on 570 KLIF Morning Show, Dallas, TX
2012
  • First Breast Cancer Can Stick It! Fundraiser
  • April interviewed on 104.5 The Buzz, Corpus Christi, TX
2011
  • April completes chemotherapy
  • April attends Rock and Roll Fantasy Camp, Hollywood, CA
  • Sales for Breast Cancer Can Stick It! merchandise increase
2010
  • April diagnosed with Triple Negative Breast Cancer (TNBC)
  • Begins selling shirts with "Breast Cancer Can Stick It!" slogan


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